UP NORTH LABS

Founded in 2024, Up North Labs, located in western Wisconsin, is a family-owned kennel committed to breeding and raising high-quality American Labrador Retrievers. Our goal is to produce Labradors that excel in the field as driven hunting companions while also being gentle, loving family members.

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​At Up North Labs, we believe in breeding for quality, not quantity. We carefully select each breeding pair based on their hunting abilities, health, and temperament to ensure that every puppy has the potential to excel in the field and in your home. Our dogs are raised in a family-oriented environment, socialized early, and exposed to various environments to help them develop well-rounded personalities.